George and the Giant Pledge

On January 3rd 2017 our son George was diagnosed with cancer. A PNET soft tissue Ewing's Sarcoma.
This is his story and our Giant Pledge to help beat childhood cancer so no other child has to suffer in this way.

We decided to set up ‘George and the Giant Pledge’ because no child should ever have to have their childhood taken from them in this terrible way.

VickiGeorge's Mum
Alex and George

On 3 January 2017 Vicki and James Woodall (Woody) received the news that’s every parent’s worst nightmare. They were told by doctors at The Royal Marsden Hospital that a lump they’d found on their then four-year-old son’s back was in fact cancer, a rare PNET soft tissue Ewing’s Sarcoma.

From being a perfectly healthy and happy little boy George and the Woodall family’s lives changed overnight. Over the course of 2017 he endured 14 rounds of chemo, had part of his spine removed during 10 hours of complex surgery and received proton therapy in the USA thanks to the NHS.

Vicki and Woody are trying to make the best of their bad situation and, despite navigating George’s difficult cancer journey, supporting his older brother and trying to maintain some semblance of family life, they pledged to raise £1,000,000 to help beat childhood cancer.

“Seeing all those young children with no hair and tubes coming out of them on our first visit to The Royal Marsden was truly heartbreaking. Yet the thing that struck us the most was how many of those kids had a smile on their face. It was then that we decided to set up ‘George and the Giant Pledge’, because no child should ever have to have their childhood taken from them in this terrible way.”

Help team George and the Giant Pledge raise vital funds for The Royal Marsden Cancer Charity

None of the money raised is directly for George, your donations will go 100% to the children’s team at The Royal Marsden Hospital to help fund much needed research into children’s cancer as well as help The Royal Marsden team continue the outstanding work they’re doing for children and families affected by cancer.

Join our team

The Big Push


Join the fun

Buy Our Capes

Wear and share

The Royal Marsden

Cancer Charity
Our Charity Single

Do a Big Poo

The Big Push

Our campaign, inspired by the ‘Do a Big Poo’ song 💩

Our Progress

George and the Giant Pledge
George and the Giant Pledge
Yes it's that time again to make the homage up to the RNOH, Stanmore in North London ready to get George's next body brace all sorted. Today's round trip took a whopping 5 hours from collecting him and taking him out of school to making it back home again...all just for a 15 minute appointment 😱 To be honest needs must as it's important they get it right, plus we get to see George's orthotist who's a lovely guy, it's just navigating the traffic and the beast that is the M25 which is the downside 😭

I almost made us late as I squeezed an untold amount of meetings in before collecting him. That and straight after school drop off we made the most of the truly stunning start to the day taking Murray for his walk, grabbing a coffee to enjoy the Autumn sunshine, soaking up all the seasonal changes.

Things at his appointment were so efficient as they simply blow up / enlarge a 3D scan they made of George a while ago to make his latest body brace...but equally it's the smaller changes in his body and where things now hurt they need to be mindful of. Notes taken and the all important next colour / style of design to go on the brace chosen, we then left again with his next body brace ready to pick up in around four weeks time.

Having clocked the traffic being so bad on Google maps we decided to stop at the local Hypermarket Asda which is en route on our way back. Normally we grab a treat of Sushi here but that pop up has now gone so hot sausages from the Deli counter in buns we also bought with some random hash browns on the side it was #DinnerDone Having got back at 7pm, after totally missing George's parents evening due to such bad traffic, we snuggled up on the sofa, George did some reading then I zonked out leaving Woody to put the boys to bed this evening.

Between us we've got this.


Donate or join the Giant Pledge team with your own fundraising event in 2022 at

Buy one of our 'Tackle Childhood Cancer' tees or pick up your superhero cape in honour of the doctors, nurses and super brave cancer kids at

Sing along & share our charity 'Do a Big Poo' song, or buy it here,

Follow us on Facebook:
On Twitter:
And on Instagram:

Or to help with any event you may be thinking of email and cc us at Alternatively write to us at The Giant Pledge, The Royal Marsden Hospital, Fundraising Room, Downs Rd, Sutton, SM2 5PT.

Accessibility Visual Description: Tonight's photo shows the boys about to do the school run, Woody and I with coffees in hand in the park with a sunburst behind us and Woody about to give Murray some water after he ran around like a lunatic this morning. There's a photo of George in the paediatric waiting room, then later having his current body brace being checked out so the necessary tweaks can be made to the new one. He can be seen choosing the next design to go on it as well as the two of us feasting in the car after his appointment. Finally there's a photo of the two of us curled up on the sofa with George reading to me after a day which turned out to be pretty exhausting.
See more updates

Help us beat childhood cancer