George and the Giant Pledge

On January 3rd 2017 our son George was diagnosed with cancer. A PNET soft tissue Ewing's Sarcoma.
This is his story and our Giant Pledge to raise £1,000,000 to help beat childhood cancer so no other child has to suffer in this way.

We decided to set up ‘George and the Giant Pledge’ because no child should ever have to have their childhood taken from them in this terrible way.

VickiGeorge's Mum
Alex and George

On 3 January 2017 Vicki and James Woodall (Woody) received the news that’s every parent’s worst nightmare. They were told by doctors at The Royal Marsden Hospital that a lump they’d found on their then four-year-old son’s back was in fact cancer, a rare PNET soft tissue Ewing’s Sarcoma.

From being a perfectly healthy and happy little boy George and the Woodall family’s lives changed overnight. Over the course of 2017 he endured 14 rounds of chemo, had part of his spine removed during 10 hours of complex surgery and received proton therapy in the USA thanks to the NHS.

Vicki and Woody are trying to make the best of their bad situation and, despite navigating George’s difficult cancer journey, supporting his older brother and trying to maintain some semblance of family life, they’ve pledged to raise £1,000,000 to help beat childhood cancer.

“Seeing all those young children with no hair and tubes coming out of them on our first visit to The Royal Marsden was truly heartbreaking. Yet the thing that struck us the most was how many of those kids had a smile on their face. It was then that we decided to set up ‘George and the Giant Pledge’, because no child should ever have to have their childhood taken from them in this terrible way.”

Help Team George and the Giant Pledge raise £1,000,000 for The Royal Marsden Cancer Charity

None of the money raised is directly for George, your donations will go 100% to the children’s team at The Royal Marsden Hospital to help fund much needed research into children’s cancer as well as help The Royal Marsden team continue the outstanding work they’re doing for children and families affected by cancer.

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The Royal Marsden

Cancer Charity
Our Charity Single

Do a Big Poo

The Big Push

Our campaign, inspired by the ‘Do a Big Poo’ song 💩

Our Progress

There are days we look back at moments we had last year where, despite all the horrors we were living through, we had some great times and made some amazing memories believe it or not! This was particularly during our time in America where, as an example, on this equivalent weekend back in 2017 we'd gone to Fernandina Beach as a treat for a couple of days.

It wasn't long before George's Proton therapy was due to finish so we wanted to make the most of every moment, particularly with the freedom we had on weekends not being tied down by untold appointments. We knew real life in the UK was just around the corner but being so far away gave us the license to focus on just spending quality time together as a family (at least when his cancer and all the treatment side effects allowed us!)

The weather was beautifully warm, a far cry from the chill we had in the UK today (anyone else thinking about putting the heating on??! ...note to self, we must get those rads back up on the walls 😲) We enjoyed everything from a sunset boat ride to checking out the local restaurants and doing what a bonafide tourist would do. Although it wasn't without complications as obviously anywhere we went included all the cancer paraphernalia plus the stress and strain of caring for our super sick George. But regardless this weekend felt like some respite!

Roll forward to today and we had a relatively simple and chilled day! George and I mostly rested at home while Alex and Woody braved the rainy rugby training before Woody then jetted off to work. A quick shop in Tesco's, where the boys twisted my arm for yet another new toy, followed by Sunday roast and finishing off the final bits of homework. A pretty lovely day all in all I'd say!

Between us we've got this.


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Buy one of our 'Tackle Childhood Cancer' tees or pick up your superhero cape in honour of the doctors, nurses and super brave cancer kids at

Sing along & share our charity 'Do a Big Poo' song, or buy it here,

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