George and the Giant Pledge

On January 3rd 2017 our son George was diagnosed with cancer. A PNET soft tissue Ewing's Sarcoma.
This is his story and our Giant Pledge to help beat childhood cancer so no other child has to suffer in this way.

We decided to set up ‘George and the Giant Pledge’ because no child should ever have to have their childhood taken from them in this terrible way.

VickiGeorge's Mum
Alex and George

On 3 January 2017 Vicki and James Woodall (Woody) received the news that’s every parent’s worst nightmare. They were told by doctors at The Royal Marsden Hospital that a lump they’d found on their then four-year-old son’s back was in fact cancer, a rare PNET soft tissue Ewing’s Sarcoma.

From being a perfectly healthy and happy little boy George and the Woodall family’s lives changed overnight. Over the course of 2017 he endured 14 rounds of chemo, had part of his spine removed during 10 hours of complex surgery and received proton therapy in the USA thanks to the NHS.

Vicki and Woody are trying to make the best of their bad situation and, despite navigating George’s difficult cancer journey, supporting his older brother and trying to maintain some semblance of family life, they pledged to raise £1,000,000 to help beat childhood cancer.

“Seeing all those young children with no hair and tubes coming out of them on our first visit to The Royal Marsden was truly heartbreaking. Yet the thing that struck us the most was how many of those kids had a smile on their face. It was then that we decided to set up ‘George and the Giant Pledge’, because no child should ever have to have their childhood taken from them in this terrible way.”

Help team George and the Giant Pledge raise vital funds for The Royal Marsden Cancer Charity

None of the money raised is directly for George, your donations will go 100% to the children’s team at The Royal Marsden Hospital to help fund much needed research into children’s cancer as well as help The Royal Marsden team continue the outstanding work they’re doing for children and families affected by cancer.

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The Big Push


Join the fun

Buy Our Capes

Wear and share

The Royal Marsden

Cancer Charity
Our Charity Single

Do a Big Poo

The Big Push

Our campaign, inspired by the ‘Do a Big Poo’ song 💩

Our Progress

George and the Giant Pledge
George and the Giant Pledge
We couldn't have been luckier with the weather today having taken foreeeeever to leave the house risking being caught out in the rain predicted for later in the day! ...anyone else have almighty faff from each family member before you're finally able to mobilise the troops to go out?! (To be fair we tried getting the boys to do their homework before we jumped in the car to head to Brighton and, if I'm being completely honest, I'm normally the biggest culprit! 😂) Despite knowing the weather was set to turn there later this afternoon we didn't manage to arrive until well after lunch in the end, cue a random but tasty food platter at home!

It may have been windy as hell but we all loved every minute whether it be on the blustery beach or playing crazy golf at the Jungle Rumble Adventure Golf & Cafe Brighton. As creatures of habit we always seem to have quite a formulaic pattern of what we do when we're there but today we managed to also squeeze some shopping in with us picking up some sale bargains and little gems from an otherwise desolate Debenhams.

Either way today was very much a therapeutic day for all four of us what with some retail therapy and simply taking in all that sea air. We even each chose a stone that we'll go on to decorate by way of commemorating the loss of our little girl. Something we wanted to do as well as buy a plant following all the brilliant suggestions from you. (I don't think you're supposed to take stones away from the beach but who knows, we may even end up painting them and putting them back there again being that it's one of our favourite places to be).

It was then just as we stepped back into the car the heavens completely opened up - we honestly couldn't believe our luck! Here's hoping you've had a good bank holiday weekend too. Now to get our heads into gear ready for work and school.

Between us we've got this.


Donate or join the Giant Pledge team with your own fundraising event in 2021 at

Buy one of our 'Tackle Childhood Cancer' tees or pick up your superhero cape in honour of the doctors, nurses and super brave cancer kids at

Sing along & share our charity 'Do a Big Poo' song, or buy it here,

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Or to help with any event you may be thinking of email and cc us at Alternatively write to us at The Giant Pledge, The Royal Marsden Hospital, Fundraising Room, Downs Rd, Sutton, SM2 5PT
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