George and the Giant Pledge

On January 3rd 2017 our son George was diagnosed with cancer. A PNET soft tissue Ewing's Sarcoma.
This is his story and our Giant Pledge to help beat childhood cancer so no other child has to suffer in this way.

We decided to set up ‘George and the Giant Pledge’ because no child should ever have to have their childhood taken from them in this terrible way.

VickiGeorge's Mum
Alex and George

On 3 January 2017 Vicki and James Woodall (Woody) received the news that’s every parent’s worst nightmare. They were told by doctors at The Royal Marsden Hospital that a lump they’d found on their then four-year-old son’s back was in fact cancer, a rare PNET soft tissue Ewing’s Sarcoma.

From being a perfectly healthy and happy little boy George and the Woodall family’s lives changed overnight. Over the course of 2017 he endured 14 rounds of chemo, had part of his spine removed during 10 hours of complex surgery and received proton therapy in the USA thanks to the NHS.

Vicki and Woody are trying to make the best of their bad situation and, despite navigating George’s difficult cancer journey, supporting his older brother and trying to maintain some semblance of family life, they pledged to raise £1,000,000 to help beat childhood cancer.

“Seeing all those young children with no hair and tubes coming out of them on our first visit to The Royal Marsden was truly heartbreaking. Yet the thing that struck us the most was how many of those kids had a smile on their face. It was then that we decided to set up ‘George and the Giant Pledge’, because no child should ever have to have their childhood taken from them in this terrible way.”

Help team George and the Giant Pledge raise vital funds for The Royal Marsden Cancer Charity

None of the money raised is directly for George, your donations will go 100% to the children’s team at The Royal Marsden Hospital to help fund much needed research into children’s cancer as well as help The Royal Marsden team continue the outstanding work they’re doing for children and families affected by cancer.

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Our Charity Single

Do a Big Poo

The Big Push

Our campaign, inspired by the ‘Do a Big Poo’ song 💩

Our Progress

George and the Giant Pledge
George and the Giant Pledge
With so much talk of Christmas and what it'll potentially look like this year this week's news has been full of speculation of possible festive covid restriction scenarios in the UK and around the world. Tonight we watched the BBC News with keen interest and intent and saw more of much the same. To be fair we're happy to stay home and sit tight this Christmas if needs be as we've got the four of us to keep ourselves company and we're in a comfortable position with a roof firmly above our heads.

We fully appreciate not everyone is in the same boat but for us it's no big sacrifice to stay put for one year as the safety of others has to come first even if it will be horrible not to spend time with our friends and family. Even when George was going through his cancer treatment, and was often so poorly with no immunity, we made every effort to see family not knowing what the future held for us so we certainly appreciate the potential heartbreak and hardships.

Taking this day in 2017 as an example we were with Nana and Grandad in the day then saw Nana Sue in the evening but this Christmas, with my parents both isolating, there's no hope of achieving the same let alone seeing the boys cousins and my sisters over the festive period 😔 Then again we still count our lucky stars we're no longer navigating childhood cancer on top of covid at this unbelievably challenging time.

Each year we support our friends at the Childrens Hospital Pyjamas charity. A group that look to ensure every child in hospital over Christmas gets to see in the big day wearing a new pair of PJ's. We've already started our collection and if you'd like to get involved or buy a few pairs off their Amazon wish list then check them out here,

As for the rest of our day, yep you guessed it, we were still on our local wreath making event mission! All four of us were making up the dried sundries packs meaning Woody was able to start delivering them ahead of our virtual event later this week even if the boy's interest quickly waned! Thanks again to The Girl Who Gardens and Holborn's for their ongoing support as it's only with their help that this event raises funds to help beat childhood cancer as well as making doors look fab with people's beautiful wreath efforts!

Between us we've got this.


Donate or join the Giant Pledge team with your own fundraising event in 2020 at

Buy one of our 'Tackle Childhood Cancer' tees or pick up your superhero cape in honour of the doctors, nurses and super brave cancer kids at

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